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Wikipedia about Mattel
POV: date=September 2008

Corporate leadership
- Robert A. Eckert, Chairman of the Board, CEO (since May 2000)
- Kevin Farr, CFO
- Neil Friedman, President Mattel Brands
- Ellen L. Brothers, President American Girl Brands
- Bryan G. Stockton, President of International
- Thomas A. Debrowski, Executive VP of World Wide Operations
- Alan Kaye, Senior VP of Human Resources
- Bob Normille, Senior VP, General Counsel and Secretary
Board of directors
Current members of the board of directors of Mattel Inc. are:
- Robert A. Eckert, Chairman
- Tully Friedman
- Michael Dolan
- Vasant Prabhu
- Dominic Ng
- Andrea Rich
- Ronald Sargent
- Christopher A. Sinclair
- G. Craig Sullivan
- John Vogelstein
- Kathy White
Corporate responsibility
Mattel announced its Global Manufacturing Principles (GMP) in 1997, designed to set safe and fair treatment of employees.Fact: date=October 2008
In 2003, Mattel issued its first Global Reporting Initiative report to publicly assess the success of the GMP and commit to improvements. Simultaneous to this report, Mattel issued their 2004 Corporate Responsibility report, the first to be issued by a toy company.Fact: date=July 2008 From both the 2004 and 2007 reports, a majority percentages of Mattel-owned facilities are regularly audited, it can be seen that Mattel has room to expand its supply chain auditing..
Following the high-profile recalls of 2007, Mattel appointed Geoff Massingberd as Vice President of Corporate Responsibility, to lead development and implementation of programs business integrity.
The Learning Company acquisition
In May 1999, at the height of the Dot.com bubble Mattel acquired The Learning Company for $3.5 billion in stock or 4.5 times annual sales. The Learning Company was considered at the time one of the leading entertainment and educational software companies, owner of such titles as Reader Rabbit, Carmen Sandiego, Myst, Riven and National Geographic but had in 1997 accumulated losses of $475 million. Mattel thought that this acquisition would help business diversification by giving the company a leading position in the market of consumer software[http://boston.internet.com/news/article.php/473901 Mattel Learns Hard Lesson With Learning Co ]. Mattel CEO Jill Barad expected to have direct internet sales for all Mattel's toys and predicted that Mattel sales over the Internet would reach $1 billion in a few years.
























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