Krispy Kreme is a chain of doughnut stores. Its parent company is Krispy Kreme Doughnuts, Inc. (nyse: KKD), based in Winston-Salem, North Carolina, United States.
Welcome to CWAnswers
CWAnswers is your guide to the sprawling world wide web. The directory aims to provide a useful guide made by users. You can share your knowledge as well - simply sign up and edit your first entry. For questions just contact the team at support - at - cwanswers.com.
Weblinks for Krispy Kreme
Top 10 for Krispy Kreme
Things about Krispy Kreme you find nowhere else.
Select content modules
Krispy Kreme is a chain of doughnut stores. Its parent company is Krispy Kreme Doughnuts, Inc. (nyse: KKD), based in Winston-Salem, North Carolina, United States.
Krispy Kreme sells a variety of doughnuts, among them its traditional glazed doughnut, often served warm. Select varieties of Krispy Kreme doughnuts are carried in many supermarkets, grocery stores, convenience stores, and gas stations. Krispy Kreme doughnuts can also be found in some larger Wal-Mart and Target stores in the United States; Loblaws supermarkets and Petro-Canada gas stations in Canada; and most Tesco supermarkets and Tesco Extra hypermarkets in the United Kingdom.
The company's growth was steady prior to its initial public offering but profits have decreased in recent quarters.
Most free-standing Krispy Kreme stores are constructed with a long window between the customer area and the kitchen allowing patrons to watch the operation of the doughnut making machines. The machines produce rings of dough, raise yeast, bake, deep-fry, flip, and glaze the doughnuts. These stores have a neon sign that, when lit (usually morning and evening), tells customers that hot, fresh Original Glazed doughnuts are coming off the line at that moment. Some smaller locations, however, bring in their doughnuts from other locations rather than producing them on-site. Krispy Kreme's competitors within the United States include Dunkin' Donuts, Starbucks, and Winchell's.
History
By the 1960s, Krispy Kreme was known throughout the southeastern United States, and it began to expand into other areas.
In 1976, Krispy Kreme Doughnut Corporation became a wholly owned subsidiary of Beatrice Foods of Chicago, Illinois. The headquarters for Krispy Kreme remained in Winston-Salem.
A group of franchisees purchased the corporation back from Beatrice Foods in 1982.
On June 3, 2005, National Doughnut Day in the US, participating franchises gave away free doughnuts.
On February 19, 2007, Krispy Kreme began selling the Whole Wheat Glazed doughnut in an attempt to appeal to the health conscious. The doughnut has twenty calories (83,736 J) fewer than the original glazed (180 vs. 200 kcal) and contains more fiber (2 grams vs. 0.5 grams). As of January 2008, the trans fat content of all Krispy Kreme doughnuts was reduced to 0.5 of a gram or less. The U.S. Food and Drug Administration, in its guidelines, allows companies to round down to 0 g in its nutrition facts label even if the food contains as much as 0.5 of a gram per serving. Krispy Kreme benefited from this regulatory loophole in its subsequent advertising campaign, touting its doughnuts as "trans fat free" and having "0 grams trans fat!".
