What we found on the web about Greenwashing
Greenwash - Wikipedia, the free encyclopedia
Greenwashing (green whitewash) is the practice of companies disingenuously spinning their products and policies as environmentally friendly, such as by presenting cost cuts as ...
Carlos Slim - Wikipedia, the free encyclopedia
Carlos Slim Helú (Spanish pronunciation: [ˈkarlos eˈslim eˈlu]), simply known as Carlos Slim (born January 28, 1940) is a Mexican engineer, businessman and philanthropist ...
The EnviroMedia Greenwashing Index – About Greenwashing
About Greenwashing What is Greenwashing? It’s Whitewashing, But With a Green Brush. Everyone’s heard the expression “whitewashing” — it’s defined as “a coordinated ...
CorpWatch : A Brief History of Greenwash
As the contemporary environmental movement built momentum in the mid-to-late 1960s, undermining the public trust in many a corporation, newly greened corporate images flooded the ...
TerraChoice - Home
TerraChoice, North America’s premiere environmental marketing agency, helps grow the world’s most sustainable companies. A science-based marketing firm, we help clients convert ...
The Seven Sins of Greenwashing
Just another WordPress weblog ... Green-wash (green’wash’, -wôsh’) – verb: the act of misleading consumers regarding the environmental practices of a company or the ...
Greenwashing - definition of Greenwashing by the Free Online ...
green·wash (gr n w sh, -wôsh) n. 1. The dissemination of misleading information by an organization to conceal its abuse of the environment in order to present a positive public ...
Greenpeace | Greenwashing
green•wash (grēn'wŏsh', -wôsh') Used to describe the act of misleading consumers regarding the environmental practices of a company or the environmental benefits of a product ...
Greenwashing
The Greenwashing Of The Travel Industry: Many large industries are using greenwashing techniques to sell themselves these days and the tourism industry is no exception.
Greenwashing | A site devoted to catchy green phrases and slick ...
I have compiled a huge list of companies (in my opinion, or proven) who are Greenwashers. The term greenwashing is used to describe the attempts to fool consumers and end-users ...
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Here is what users have to say about Greenwashing

Greenwashing (green whitewash) is the practice of companies disingenuously spinning their products and policies as environmentally friendly, such as by presenting cost cuts as reductions in use of resources. It is a deceptive use of green PR or green marketing. The term green sheen has similarly been used to describe organizations that attempt to show that they are adopting practices beneficial to the environment.

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These recent articles mention Greenwashing
Lunera Lighting Launches New Web Site and Tools for Customers
Marketwire via Yahoo! Finance
REDWOOD CITY, CA--(Marketwire - 11/10/09) - Lunera(TM) Lighting, a Silicon Valley company that designs, manufactures, and markets next-generation digital LED lighting, is pleased to announce the launch of its dynamic new website at http://w...
Greenbuild 2009 – The Three P’s in Action
Triple Pundit
At the same time, it was made very clear to all that “greenwashing”- the act of faking your green benefits- was totally unacceptable in this environment. Show how your product can reduce the carbon footprint in real world terms or don’t sho...
Column : They have a green soul in Korea
Financial Express
Critics call such claims ‘greenwashing’, accusing the government of veiling its growth aspirations behind better colours. Critics also point to CO2 emissions as well as the use of energy, pesticides, fertilisers et al as being among the hig...
Readers Write 11/13
Atlanta Journal Constitution
The nuclear waste reprocessing plan that Nolan Hertel is greenwashing by calling it “recycling” is like feeding milk to a cow in order to get rid of it. That cow (reprocessing) will only produce more milk, and a lot of manure (highly radioa...
Sustainability Indices Sprouting Up
CNBC
... conduit of capital to such companies,” but quickly adds that in some cases undeserving companies "have paid or otherwise qualified themselves for inclusion as part of a greenwashing campaign.” Prestbo says Dow Jones' “positive and compl...
Big Green Brother
Mother Jones
When Mall Wart does something significant to offest all the damage they've wrought, like reclaim, clean and reforest an abandoned surface coalmine in their back yard, I'll acknowledge their b.s. greenwashing in the press. But only for what ...
Chevrolet Volt Looks Good in ‘Viridian Joule’
Wired News
If they wanted help greenwashing the Chevrolet Volt , they’ve been handed a big bucket of paint. Autopia readers came up with some inspired, snarky, mediocre and funny names when we posed the question last month : Prius Greenish. Nasal Drip...
Local News
u.tv
The world's first global treaty to combat climate change, the Kyoto Protocol, was agreed in December 1997 after exhausting, all-night negotiations in Japan that saw arguments, desperate phone calls back to leaders in capital cities and insp...
For Investors, The New Green Looks To Be White
CNBC
Unlike the potential greenwashing nature of a press release about a dubious environmentally friendly initiative, owning or selling the credits should show that management has deployed shareholder equity most effectively. “You have that cert...
Lunera Lighting launches new web site and tools for customers
ledsmagazine.com
... Suspended Linear LED fixtures One of the primary goals of the site is to provide straightforward information about LED lighting, cutting through the confusing data and “greenwashing” that is common in today’s clean tech marketplace. “