GamePro is an American video game magazine published monthly. The magazine was first established in Redwood City, California in 1989 by Pat Ferrell, his sister-in-law Leeanne McDermott, and the husband-wife design team of Michael and Lynne Kavish.

History

Lacking a sound distribution strategy after publishing the first issue, the founding management team sought a major publisher and found one with IDG Peterborough, a New Hampshire-based division of the global giant IDG. Led by a merger and acquisition team comprising IDG Peterborough President Roger Murphy and two other IDG executives, Jim McBrian and Roger Strukhoff, the magazine quickly became a fast-growing success. The later addition of John Rousseau as publisher and editor-in-chief Wes Nihei, as well as renowned artist Francis Mao, established GamePro as a large, profitable magazine worldwide.Fact: date=October 2007

Over the years, the GamePro offices have moved from San Mateo to San Francisco and Oakland before arriving at their current location in downtown San Francisco.

The magazine was known for its editors using comic book-like avatars and monikers when reviewing games. As of January 2004, however, GamePro has ceased to use the avatars due to a change in the overall design and layout of the magazine. Meanwhile, editorial voices carry over to the newly redesigned and highly active community on its sister publication, GamePro.com.

GamePro was also known for its ProTips, small pieces of gameplay advice used as screenshot captions. It also has a section known as Code Vault (formerly S.W.A.T.Pro), where secret codes are posted. These particular features have since gone the way of the personas, and slowly disappeared. Though, Codevault exists in print format, sold as a quarterly cheats and strategy magazine on newsstands only.

There was also a TV show called GamePro TV. The show was hosted by J. D. Roth and Brennan Howard. The show was short lived due to competition with a similar program entitled Video Power. Early in its lifespan the magazine also included comic-book pages about the adventures of a superhero named GamePro who was a video game player from the real world brought into a dimension where video games were real to save it from creatures called the Evil Darklings. In 2003, Joyride Studios produced limited-edition action figures of some of the GamePro editorial characters.

GamePro has appeared in several international editions, including Germany, Turkey, Australia, Brazil, and Greece. Some of these publications share the U.S. content, while others share only the name and logo and generate original material.

Early in 2006, IDG Entertainment began to change internally and shift operational focus from a "Print to Online" to "Online to Print" publishing mentality. The first steps; build a large online network of web sites and rebuild the editorial team. Enter: George Jones, industry veteran.