The Delage Automobile company was established in January, 1905, at 62, rue Chaptal (62 Chaptal street) in Levallois, a northwesterly suburb of Paris, France. It was founded by Louis Delâge (1874-1947), an ambitious young engineer who had been working for the Peugeot car company. Initially, the company was only an assembly plant, acquiring engines and drive trains from other manufacturers to use with their own body designs purchased from others. By 1908, success saw the operation in new production facilities and competing in Grand Prix motor racing. A year later, they were making their own engines and fabricating advanced body designs. Delage cars began winning important races until the onset of World War I in 1914 when the new factory in nearby Courbevoie was converted to military production.
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